Do your best work for organised clients that value you more.

A client that knows what they want means you waste less time, can earn more money, deliver better results and make everyone happier. 

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We help clients create coordinated plans for digital, so you get to do great work.

We specialise in helping clients connect their strategy to digital activities. We focus their attention on customer value so they can prioritise and coordinate their plans for digital.

This unlocks work and makes them better clients to work with.

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Why recommend Diagram?

You look good

Recommending Diagram to your clients makes you look good. It shows you care about the them, and because we’re independent, it’s not perceived as you trying to push the client to do more work.

We find that clients with a clear plan for digital do more, and do better work. The process of creating a plan also identifies opportunities where your agency can add more value.

It’s a win, win, win

It really is a win, win, win. The client wins because they create a plan that makes their lives better. You win because you get a better client, a better view of the client’s organisation, and develop stronger relationships. And of course, Diagram wins because we get to do what we love best: helping clients develop better digital strategy.

On top of all that, our process is fun, creative and involves all parties, with lots of opportunities for design and technical input.

Everybody learns something new and the process builds the alignment that ultimately leads to better digital outcomes.

FAQs

  • You might not, but we do bring a lot of experience and expertise in helping clients figure out their why and what to do with digital (not the how). We bring new perspectives and ideas, and our process gives you a complete view of all of the client’s digital activities. This creates new opportunities and helps explain their decisions.

  • Our cost is separate to your cost, so we don’t really take any of the budget. In many instances, we grow budgets and help clients work out where to spend it. In all cases, we’re transparent.

  • We work with digital agencies all the time in a complementary way. Our focus is on the client’s business strategy and how to translate it into digital activities. We talk a similar language to digital agencies, but provide a very different service with very little overlap.

  • Yes, we have done that several times for digital agencies. Sometimes all it takes is an independent perspective to help everyone find a common goal that brings all parties together. There is also a real cost to the client to switch vendor, so we generally don’t recommend it. All vendors are good at what they do, that’s why they’re in business.

  • No. We don’t design or build digital products and services. It’s your client and you’re part of our process. Additionally, it also costs clients time and money to switch their digital providers, so we generally don’t recommend it unless both parties want it to happen.

  • You can recommend us whenever you want. It might be at the outset of a project or during early conversations, or as part of a pitch, or after a while of inactivity when you’re wondering what the client is up to. You’ll know when the moment is right.

Do you have any clients that would benefit from our help?

Talk to Tom if you’d like to know more about how the approach works, or if you want to recommend us to a client.

tom@diagram.co.nz
021 668 109

Our clients

“In addition to being super skilled at what you do, you also make it fun which I totally appreciate.”

— Sebastian Grodd, Life Flight